Mar 06, 2019
In November, Patagonia announced it was going to donate the entirety of the $10 million it had received in GOP tax cuts to fight global warming. A couple months before that, Nike released an ad featuring Colin Kaepernick (a precursor to its February “Dream Crazier” ad calling out gender-based double standards). And In January, Gilette called out toxic masculinity in its “The Best Men Can Be” commercial.
Every one of these decisions—and many more corporate statements on social and political issues—has inspired equal amounts of support and criticism, but they’re part of what looks to be a new wave in a long-growing trend of corporate activism.
Feb 25, 2019
Last year, we predicted that 2018 would be the year of the voice, and in many respects, we were right. Voice-activated virtual assistant usage grew, voice and video continued to explode in social media, and we continued to see evidence that talking may be on its way to winning ground back from typing.
But one area in which voice really took off? Podcasting.
Feb 19, 2019
Here at Quantified, we spend a lot of talking and writing about how to deliver less-than-stellar news. How do you frame it when you have to disappoint investors? How do you keep your message optimistic and future-forward while still being clear and candid about what went wrong? How do you ensure your voice and body language mirror the gravity of the situation without being overly negative?
Feb 12, 2019
Here at Quantified, we take every opportunity we can to remind leaders that what they consider “soft” skills—teamwork, critical thinking, persuasive writing, and (most importantly) communication—aren’t that soft after all. Skills like these may seem, at first, like “nice to haves.” They’re a little wishy washy and hard to measure, but if an employee with great technical skills can also captivate a room, more power to her.
Feb 05, 2019
We’ve all heard the warning (probably more than once) that we only get one chance to make a first impression. Here at Quantified, where we’re obsessed with helping leaders and speakers improve their audience impact, we take that warning very seriously, and we know that not only do you have just one shot at a first impression, but you have very little time to make it.
Jan 28, 2019
We know communication is critical for a business’s operations, reputation, and bottom line. We’ve know communication takes up more of our working hours than any other activity, and we know the cost of poor communication can be devastating to an organization’s bottom line. So it was no surprise that the GMAC Corporate Recruiter Survey found communication to be the most important skill recruiters look for in new hires. In fact, four of the five top skills were communication related, including oral and written communication, listening, and presentation skills.
Jan 22, 2019
Each year there are technologies that define us--as humans, as students, as professionals, and in culture. We pay especially close attention to the technologies that change the way we live, engage, and interact. And that’s what we focus in on each January when our team of communication experts, technical creators, and data scientists scour the technical landscape to discover what's next.
Jan 07, 2019
Think about the last presentation you gave, whether it was to your employees, your investors, or your customers. What was your goal? What did you want your audience to understand at the end of your talk? More importantly, what did you want them to do as a result of listening to you?
Jan 03, 2019
Everywhere you look in the weeks leading up to and following New Year’s Eve, people are making predictions for the year to come. Economic forecasts, political projections, pop culture forecasts. You name it, we’re predicting it.
Dec 26, 2018
Here at Quantified, we love to share our thoughts and engage in conversations about leadership, communication, and the effect artificial intelligence is having on both. And we also believe in looking to the data for answers.
So as we wrap 2018, we thought we’d look back to to see which topics are most captivating for you, according to the data.