The Quantified Communications Blog

How many conversations have you had this week in which you’ve tried to convince someone to adopt a certain opinion or act a certain way? As a leader, you’re constantly working to influence others, whether you’re convincing investors to continue backing the company, consumers to purchase your products or services, or employees to support your vision.

Some of the questions we’re asked most frequently here at Quantified are about the differences in the way men and women should communicate if they want to be perceived as respectable, authoritative leaders. After all, it’s incredible just how often we see women in leadership positions being criticized (or praised, sure, but more often criticized) not for their message, itself, but for the way they deliver it.